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User Acquisition Manager

Permanent - Full timePermanent – Full time

HOLYWATER

Ref ID: 4726

Job Description

HOLYWATER is a tech-driven company that crafts personalized digital worlds, enjoyed by over 30 million users. We merge creative storytelling with AI efficiency to build niche-leading products like:

* My Drama – vertical series platform with bite-sized original episodes (≤2 min), top-ranked in Europe & the US.
* My Passion – #1 romance reading app in 10+ countries, your go-to escape for 5, 10, or 60 minutes.
* My Muse– an AI-powered platform combining stories across audio, video, and interactivity.
* My Hero** – an AI chat app where you can interact with beloved characters from books and series.

Key stats:
* 32.5M+ app installs
* 3.5x YoY growth
* 1M+ new active users monthly

We’re expanding into new formats and universe-building, and we’re looking for people to create it with us.
Role: ** Manager (TikTok)**

What You’ll Do:
* Launch and optimize TikTok ad campaigns
* Monitor market trends and competitors
* Generate creative campaign ideas alongside the marketing team
* Collaborate closely with the content team to implement ideas
* Continuously test UA hypotheses to attract new users

Required:
* 6+ months of experience in or similar role
* Hands-on with TikTok Ads (preferred)
* Experience managing UAC campaigns (Android & iOS)
* Managing large ad budgets effectively
* Team player with results-first mindset
* Quick to adapt and pivot
* English: Upper-Intermediate
* Bonus: Experience with Tableau, Appsflyer, Amplitude, Sensor Tower

Benefits We Offer:
* Professional growth: internal library, expert lectures, courses, hackathons; English tuition & event sponsorship
* Flexible working: remote schedule, mandatory core hours
* Tech & tools: modern hardware and software stack
* Time off: 20 days annual leave, public holidays, indefinite sick leave
* Wellness perks: gym membership, mental health subsidy

Why Join Us?
* Team-focused on feedback and growth – 91% rate development opportunities highly
* Real challenges and hands-on scaling of new products
* Culture of trust, openness, and autonomy (eNPS 75–85%, 94% retention intent)
* Access to a global professional network across 20+ Genesis companies

Want to build compelling user experiences and define what next-gen digital products look like? We’d love to meet you—**apply now!

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